We had a very humble beginning in 1987 as we started manufacturing with cleaning powders, liquid detergents and phenyl as our main products. But our relentless ambition, quality consciousness and diligence have take us to heights unimaginable. By the year 1991, we were able to conquer the whole Kerala market.
Providing genuine hygiene and paying heed to end customer feedback has ensured that those who use our products remain loyal in the face of international brands. Price consciousness and quality has ensured that we remain the market favorite. Texma brand phenyl, the company's flagship product, alone grabs 80% share in the supermarkets and 75% in the urban markets.